About
From retail complexity to scalable growth.
I am Marija Stojanovic, and I founded FeniXperience to bridge the critical gap between high-level vision and store-level execution. My approach is rooted in the reality of the shop floor—because that is where I come from. Having led teams of 250+ employees and managed over 100 POS across 10 countries, I have seen firsthand that true transformation only happens at the intersection of People, Process, and Product.
In today's landscape, simply selling is no longer enough. Success requires Retail Excellence: the seamless integration of data-driven commercial logic with a high-class, innovative brand image. I specialize in synchronizing these two worlds.
At FeniXperience, we don't provide generic advice. We offer a discreet, Executive Blueprint for growth that stops revenue leakage and elevates your customer experience to global excellence standards. Leveraging 20+ years of leadership across Europe and the Middle East, I provide the strategic architecture to turn operational complexity into a sophisticated, high-performance growth engine.
Mission
FeniXperience partners with retail leaders To unlock untapped potential and drive LFL (Like-for-Like) Growth.
Growth Stagnation
We break the ceiling for businesses that have stopped scaling.
Operational Clarity
We define the KPIs that actually drive EBITDA, not just activity.
Talent & People
We align your leadership team to ensure strategies are executed, not just discussed.
Strategic Partnerships
We leverage a global network of retail experts and co-partners to deliver bespoke, high-end solutions for your specific market needs.
Retail Environments
The areas where we collaborate to elevate your retail business.
Department Stores
Experience
Proven leadership and operational experience driving measurable retail results across Europe and the Middle East.
Years of Retail Experience
Businesses Supported
Stores / POS Managed
Employees Led
Countries in Europe & Middle East
Services & Methodology
Precision diagnostics and executive-level results.
STRATEGIC ALIGNMENT
ON-SITE AUDITS
Physical deep-dives to identify 'Profit Killers.' We analyze the real-world operations directly on your shop floor.
Outcome: Objective identification of inefficiencies in process and execution.
DIAGNOSTIC REPORT
FAQ
Common Questions About FeniXperience Methodology & Results.
What is the main benefit?
Do you manage my stores?
Do you travel to our locations?
How do you handle specific niche requirements?
How is the pricing structured?
Pricing
Investment in performance
Custom Solutions
Every retail operation is unique. Our fees are based on the complexity, scale, and the specific ROI goals of your project.
Tailored Quotes
Project-based pricing adjusted to your scope.
Transparency
All prices are quoted net of VAT.
Travel Expenses
Billed separately or integrated into the custom project fee.
Contact FeniXperience for a discreet consultation and custom proposal.
Process
Structured. Analytical. Outcome-driven.
ANALYSIS
Understanding the Gaps